Choosing the Right Font

If you’re in the mood to start designing your own apparel, Rankin wants you to enjoy the process. After all, whether it’s your own company message or a personal event you want to commemorate, you want your guests to have fun, right? And it would be great if they wore that shirt again!

One of the most common questions we hear from customers who are designing on their own is, “Does this font look right to you?” If you’re interested in learning more about fonts and typography, you can find a wealth of information here.

Regardless of your event, typography is a very common design challenge and one almost everyone must consider. I mean, you were probably going to put some kind of message, group name or company slogan on there, right? So let’s have a look at ways to choose a font that fits your event for dye sublimation, embroidery, screen printing or other printing processes. Rankin’s FREE online custom design lab make it available for your use with a wide variety of fonts and design elements for your use. Let’s have a look at how we can make this easy for you.

 

Consider the CHARACTER of the event.

Is this a corporate event with polo shirts or a picnic with custom t-shirts?

If formal-more-corporate is the style of the day, BASIC fonts may be in order.

Custom Design Lab

 

The “Basic Fonts” in Rankin’s design lab are clean, simple and sure to convey your message while allowing your company or group logo to remain prominent. So for simple and supportive text, these may be one of your best choices.

On the other hand, perhaps your group is “Loud and Proud”. If you want a more aggressive look, the GRUNGE collection may be in order.

 Custom Design Lab

Notice how the typography supports both a more active sense of style but also carries the sense of motion (and in this case) rough action of the activity.

Rankin’s custom design Lab is intended for those customers who want a ready library of easy to use graphics and fonts. If you’re not sure where to start, these tools are for you.

SIZE & SHAPE

As part of Rankin’s professional service, we offer advice making sure you’ll be happy with the results. Along with designing hats, shirts, jerseys and team apparel, reproduction is as much art as science. It’s our job to understand the materials and the process to applying your artwork. Some fonts and designs that look great using dye-sublimation will be less successful in embroidery simply based on their differences in process. You can always count on your friendly and knowledgeable Rankin Techs to point you in the right direction.